The Silent Switch
The Observation I was thinking this morning about friction in technology, and how a good customer will leave without a word. A little is useful. Too much, and they just give up. The local coffee shop is a franchise I go to all the time. A few months ago they released a new mobile app to replace the old one. The new one has latency problems. Flaky at best, worse around 8 in the morning, less bad mid-morning. A colleague and I were talking about it in the office. We wondered if the app is silently failing and they don’t even realize they’re hitting a bandwidth wall at the rush. ...